Search Engine
Optimization
(SEO)
In this day and age, we can’t go without realizing the importance of search engine optimization (SEO), which often forms the heart and soul of content strategy for most brands. Keeping this in mind, we offer solutions for the long-term sustenance of your brand with the help of:
Offering a concrete strategy to improve on your past performance/laying the foundation for your start-up
Keywords (words relevant to your content) that appear organically (not keyword stuffing)
Meta descriptions, which are HTML tags describing the content of the page (studies have proved they increase the number of clicks by 5.8%)
High-quality images with alt texts and captions/descriptions
In this day and age, we can’t go without realizing the importance of search engine optimization (SEO), which often forms the heart and soul of content strategy for most brands. Keeping this in mind, we offer solutions for the long-term sustenance of your brand with the help of:
Off-page SEO: These are elements that exist outside the site but affect the search engine rankings and include:
Backlinks, or links to your content from high-quality and relevant sites
Domain authority, or a measure of how well your site performs compared to others
Lastly, when the world of content is reeling under the impact of AI, we have switched our focus to blogs with Google’s Experience, Expertise, Authoritativeness, and Trustworthiness (EEAT) guidelines and the best SEO practices to ensure trust and credibility.
